Embroidery is a textile customization technique that consists of stitching a design (such as a logo, text, or image) directly onto a garment using colored threads. It’s done with automated embroidery machines that interpret the design digitally.
How does the process work?
Digital design (digitizing): The design is converted into a special file that tells the machine how to stitch it (stitch direction, thread colors, density, etc.).
Garment setup: The garment is placed in a hoop to keep it tight and wrinkle-free.
Embroidery: The machine automatically stitches the design using colored threads.
Finishing: Excess threads are trimmed, the piece is inspected, and may be ironed if needed.
Common types of embroidery:
Standard embroidery: Flat, classic, very durable.
3D or puff embroidery: Uses foam to add volume to the design.
Embroidered patch: The design is embroidered onto fabric and then sewn or heat-pressed onto the garment.
Advantages of embroidery
Highly durable (resists washing without losing color or shape).
Offers a premium and professional finish.
Ideal for business logos, uniforms, caps, sweatshirts, and polos.
When is embroidery the right choice?
It’s the best option if you want:
Quality and durability
Elegant finishes
Customization on thick garments (like polos, jackets, caps…)